Are you really dreading starting your Christmas
Shopping? The mere thought for most men will make their hair, for those
lucky enough to have any, stand on end. Joining the throngs of women and
screaming kids up and down the country as they trawl through towns and shopping
centres desperately looking for the perfect Christmas gift that will probably
end up on eBay on Boxing day anyway, is just too much to bear. Even
before you get close to the shops, the thought of how to get there is stressful
enough unless of course, you’re fortunate enough to be able to do your
Christmas shopping midweek between 11am and 2pm which is pretty unlikely for
the vast majority of men and many women today as well.
On week-ends and after work you’ll be packed in like sardines
on public transport, if you drive you’ll likely to be stuck in traffic in both
directions plus there’ll be queues to get in and out of the car park and the
most traumatic thought of all, what the hell am I going to buy! Oh
the delights of Christmas shopping, thank goodness Christmas only comes once a
year.
With the explosion of shopping online over the last few
years, you can now do all your Christmas shopping in comfort at any time of day
on any day of the week, in an environment of your choice and without having to
worry about how you’re going to get it all home. Shopping online has come
on leaps and bounds in the last few years and it’s now possible to buy almost
anything at all online and have it delivered to your door, wherever you live.
Many companies offer incentives like free shipping, fast delivery and gift wrap
service and if you're nervous about using your credit card online, consider
using PayPal, their services are free to the consumer, your financial details
are kept safe and should your items not arrive or match the description given
on the website, they will help you get all of your money back.
The amount of jewellery online has also increased
dramatically and now instead of having to trawl around jewellery shops looking
in cabinets at what they have available for sale, whatever kind of jewellery
you’re after is now available right at your fingertips. Gemstone
jewellery, silver jewellry, chunky jewelry,
pendant necklaces, gemstones rings, whatever you want is there at the click of
a mouse and the variety is almost unlimited.
Not only has the volume of shopping done on a daily basis
online increased dramatically but in recent years, Christmas shopping has also
rocketed. Statistics for shopping online can be pretty daunting, but to
give you an idea of the magnitude of this phenomenon, Boxing Day 2011 was the
busiest ever online shopping day in the UK with ninety six million UK internet
visits targeting retail websites. Through the course of that same year,
thirty eighty billion pounds was spent on retail therapy from the UK a figure
which is expected to rise to seventy seven billion during 2012. It is
estimated that six out of ten British adults shop for jewellery online as well
as many other products including food, music, clothing and holidays.
Another terrifying fact for any online retailer is that
after Googling a specific word or phrase, many people will only look at the
first page of results that are returned and even more will only look at the
first two or three listings and if nothing captures their attention, they’ll
search again. With this in mind, the importance of appearing at the top
of page one of Google for any business trading online cannot be under estimated
and many will pay obscene amounts of money in an attempt to land the top slot,
however Google is not stupid and constantly keeps its eye on the ball to ensure
that only the most genuine, most popular and most frequently visited websites
actually reach the top slots.
The word “Jewellery” is searched for 13,600,000 times per
month globally through Google alone and when spelt “Jewelry” which is the
American spelling, that figure increases to 20,400,000 and you may be surprised
to learn that when spelt incorrectly as “Jewellry", it’s searched for
1,830,000 times just from the UK. With regards to results, this varies
from 1,040,000 to 444,000,000 depending on the way in which the word is spelt
and bearing in mind what has just been said about the vast majority of people
not looking further than page one, the success of any business online no longer
rests in the laps of the Gods, but instead they're at the mercy of Google.
So this year, avoid the stress of Christmas shopping on the
high street and shop online instead. Stone Mania the UK’s leading online
retailer of gemstone jewellery with a particularly impressive collection of Rose Quartz
pendants, has had a significant presence with jewellery online since 2003.
We have most certainly seen a dramatic increase in Christmas Shopping
year on year and we are well aware that in order to succeed, you must stay
ahead of your game. All of our customers can enjoy free shipping within
the UK and also to the USA and whilst shopping for gemstone jewellery at Stone
Mania, you can chat to us live in real time whenever we’re online. If you
prefer to call, just use our 0800 number and emails are answered as soon as we
receive them.
Stone Mania offers plenty of exciting gift ideas for ladies
who love gemstone jewellery and in particular jewellry featuring large,
colourful semi precious stones. Doing your Christmas Shopping online with
us may just possibly be the best choice you’ve made all year.
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